Email Marketing Specialist

Industry Experts

Sorry, this position is no longer available.

Are you passionate about seeing click-through rates soar? Do you crave a creative, collaborative environment where your ideas come to life? Allied Wire & Cable, Inc., a leading electrical distributor, is looking for a self-starter to take our email marketing to the next level, as well as assist with copywriting and ongoing SEO efforts. The Email Marketing Specialist will work within the IT and Marketing departments in our headquarters in Collegeville, PA.

This position will be responsible for:

  • Create email marketing campaigns to promote products and services, advertise promotions and highlight company and industry news
  • Ensure copy tone and style is consistent with, and complements, Allied Wire's brand, style and messaging
  • Keep up-to-date with best practices and standards in the email marketing industry
  • Write and edit content for the company website, product catalog, additional websites and other publications using best practices for Search Engine Optimization (SEO)
  • Research products to translate complex material into clear, concise and reader-friendly copy for landing pages, blogs, collateral and promotional materials, while balancing audience needs and business objectives
  • Collaborate with the Marketing Team to conceptualize and develop various promotional campaigns
  • Balance multiple projects and working as a team or independently to meet set deadlines
  • Perform other duties as assigned

Qualified candidates must have:

  • A bachelor's degree, preferably in English, Communications or related major
  • Excellent copywriting, editing & proofreading skills
  • Demonstrated experience in marketing copywriting, brand messaging and promotional copy using Search Engine Optimization (SEO) best practices
  • Strong time management and organizational skills, with the ability to multi-task, in an ever-changing and fast-paced environment
  • Intermediate computer skills; must be proficient in Microsoft Office
  • A high technical aptitude and attention to detail
  • A willingness to learn new technologies and programs
  • Solid grasp of HTML/CSS
  • Experience with B2B marketing and/or marketing within an industrial distribution environment is a plus

Allied offers a competitive salary package, along with great benefits, including health, dental, paid vacation, 401K with match, profit sharing, and more.

Apply now by email or by fax: 484-302-4275

Why Join the Allied Wire & Cable Family?
At Allied Wire & Cable, management follows a motto of "common sense over dollars and cents." As a family owned and operated company, we realize that people: our employees, and our customers, are the center of our business. As an employee of Allied, you are more than members of our team; you become part of the Allied family.

AWC has listed as one of the "Fastest-Growing Privately Held Companies" by the Inc 5000 and Philadelphia 100 lists. We were one of the US Chamber of Commerce's Pennsylvania "Faces of Trade," and we consistently rank on the "Top 200 Distributors" list from Electrical Wholesaling. In 2012, Ernst & Young named AWC's owners as finalists for Entrepreneur of the Year.

Allied offers a competitive salary package, along with great benefits, including health, dental, paid vacation, 401K with match, profit sharing, and more.

Allied Wire & Cable is an EEO/AA/M/F/D/V employer.


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